How is Amara different from Siri, Alexa or ChatGPT?

How is Amara different from Siri, Alexa or ChatGPT?

They're built for different things. Siri and Alexa are assistants — you ask them to do a task ("set a timer," "what's the weather," "play the news"), they do it, and that's the end of it. ChatGPT is a clever tool for looking things up and getting answers. They're all useful. But none of them is really there for the conversation itself.

Amara is. You talk to Mia or Max the way you'd talk to a person — about your day, the past, whatever's on your mind — and they listen, talk back, and remember what you told them. Next time, they pick up where you left off. The others start fresh every time, like meeting a stranger who's forgotten you.

A few practical differences

• They wait for a command. Amara has a conversation. With Siri or Alexa you give an instruction; with Amara you just talk, and it talks back.
• Amara remembers. Mention your garden, or your daughter's name, and it's there next time. The others don't keep hold of that.
• Amara is made for this, and for you. It's designed from the ground up to be easy if you've never got on with this sort of thing — just your voice, nothing to learn. And you can do the other things too: games, the radio, podcasts, programmes to watch.

Good to know

You can still ask Amara the everyday things — what the weather's doing, the news, a question you're wondering about. It just doesn't stop there.

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